How to Build a Reliable Sales Team

Sales are the spearhead of a company. Without sales, there is no way the company can grow. A salesperson has a very large role in the sales process. With a reliable salesperson, your products will sell quickly and your company can hit targets and achieve long term goals.

Why are there some salespeople that reach targets, but also those who work longer hours and often do not achieve it? Is it because the target is too high? The product offered is not good enough? The packaging is unattractive? Marketing resource management is not good enough?  Lack of advertising?

You need to build an effective sales team within your business.

Of course, this can be realized by understanding staff personality types through the ‘DISC’ approach, which is:

  • Dominance
  • Influence
  • Steadiness
  • Compliance

This approach is based on the theory of humanistic psychology, which is sourced from the analysis of a person’s thoughts and feelings to decide or take action. Understanding the sales team’s personality types through the DISC approach will make it easier for us to develop them to the fullest, according to their personalities.

The collaboration between sales teams is an important element and is needed if we want to achieve sales targets. It doesn’t matter whether you are a boss, employee, or experienced sales professional, you will be able to get extraordinary results. Expertise in managing collaboration is needed in the business world. If you have the opportunity to choose your sales team yourself, analyze their strengths and weaknesses to make sure you get the best combination of expertise. Surround yourself with reliable people, and be careful not to choose a clone of yourself. Diversity is good if each individual has the will to work together. You can consult with Creative Folks IT. They have solutions to problems with marketing planning.